Small business owners priced at Green Valley Ranch

Small business owners priced at Green Valley Ranch

Many local businesses are priced out of one of Denver’s most diverse areas, leaving chains to dominate.

DENVER — In one of Denver’s most diverse areas, local business owners say they’re constantly being overcharged by chains.

Green Valley Ranch is the fastest growing area of ​​the city. About 17 miles from downtown Denver, the area offers more affordable prices for families looking to buy homes.

Although home prices are lower, new construction and infrastructure in the area means higher millage fees — what homeowners and business owners pay in real estate taxes.

Many business owners said they were pushed out of the area as a result of add-ons to the base rent when they wanted to set up their business in Green Valley Ranch.

Nikki Alvaro, owner of Crowning Glory Hair Salon, has been at Green Valley Ranch for six years. During that time, her rent has doubled. She moved to nearby Montbello for two years and is now in a temporary space in Aurora that is less than 300 square feet.

“We can’t afford to stay there,” Alvaro said. “The rent is too high and we can’t afford to be there. So we have to do alternate situations like this or be forced to go to Aurora.”

Many of her clients have followed her as she bounced between temporal spaces. Shiva Maxey has been with her for the past 18 years.

“Everywhere she went, I followed her because she’s good,” said Maxie, who also became a friend. “It’s a bit of a drive [now].”

Maxi said Alvaro was the only hairdresser she trusted and that there weren’t many other options for women with different hair types in the neighborhood.

“In a community that’s very diverse like this, we get left out,” Alvaro said.

“I went through a range of emotions with her,” Maxey said. “We were so happy when she found the place in Green Valley and it was convenient for so many people. Then, of course, when she had to move, it was really sad.”

Alvaro and her real estate advisor have been working to help her bring her business back to the community she calls home, but finding something affordable has been difficult.

Many older buildings are more affordable, but there aren’t many empty ones in Green Valley Ranch, where new construction predominates.

Her real estate advisor, James McPartlan, has been working with her for about three years as she seeks to move into the community.

“It’s extremely difficult and it’s very sad because they live in the community,” McPartlan said. “They have done business in the community. They are a known commodity in the community. The price the Nationals can pay is more than what mum and dad can buy.”

Many developers would prefer to lease their properties to national chains, which can often offer higher income levels, he said.

“I understand their plight and sympathize with them,” he said. “I want to bring them back to their communities where they can continue to grow their businesses, where they are a known commodity.”

At one point, while Alvaro was at Green Valley Ranch, she had many stylists working for her. Since then, it has been forced to let people go because there is no room to accommodate so many employees.

“I won’t complain. I’m really blessed to be able to go somewhere fast, but I’ve outgrown that tremendously,” Alvaro said.

She and her real estate agent aren’t giving up on returning home, but they know the journey will take time.

“When you’re a business owner and you have a vision and when you’re strong about where you want to be, because I’m strong about the location of where I want to be, I’m just unmoved,” she said.

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