TikTok criticized for ‘fatphobic’ filter trend that encourages ‘body shaming’

TikTok criticized for ‘fatphobic’ filter trend that encourages ‘body shaming’

TikTok has come under fire for a “phobic” filter that puffs up people’s faces and adds wrinkles, with users removing the filter at the end to show the difference.

Although the platform has since deleted the filter, it appeared in many videos due to a popular trend in June.

This includes using the filter called “double chin” as a song 1, 2, 3 by Sofia Reyes featuring Jason Derulo and De La Ghetto played and while users had the filter as Reyes sang, “Parece que hoy me gustas un poco más,” which roughly translates to “Looks like I like you a little more today.”

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The filter then suddenly disappears from the user’s face as they lip-sync Reyes’ lyrics: “Hola, comment allez, allez-vous,” which means “hello, how are you?” in English.

Most recently, a popular TikToker like Katyana Kay has joined the trend, with her video receiving over 6 million views, 450,000 likes, as well as thousands of comments.

Another TikToker @sitianggunn who has over 10.3 million followers also participated in the trend where her video received 11.5 million views, 805,000 likes and thousands of comments.

One of the trending videos that got perhaps the most views came from TikToker @eunicetjoaa, who made a close-up clip of before and after using the filter that garnered a whopping 29.8 million views, 2.3 million likes and over 8700 comments.

But the trend has received backlash from people who have created TikToks about it to call out “fetphobia”.

An example is user @deadnerdpool who duetted Katiana Kay’s video and said: “First off: this filter is super [email protected]

“Secondly, as a creator with a large following, you would think you’d want to post something positive for young girls to see,” she added.


#duet with @katiana.kay this filter is just ridiculous #PrimeDayDreamDeals #fatshaming #fatphobia #trend #fyp #selflove #bodypositivity #bodyconfidence #cleftchin #chubby #plussize #follow

TikToker Marie (@justbearock) gave a sarcastic response to the trend, pretending to be shocked in a clip where she wrote: “thank goodness none of you actually have a double chin!!!!

“Now I can sleep happy knowing you have a jaw!!! I was afraid you were actually fat!!!’

She added to the caption: ‘How are you all so openly fatphobic?’

Her clip received 1.5 million views, 248,000 likes and over a thousand comments agreeing.


how are you all so openly fatphobic #PrimeDayDreamDeals #healthjourney #fatpeopleproblems #fatphobia #healthyliving

One person wrote, “The best feeling for me is finding a post labeled a toxic trend before I even discover the toxic trend. It makes me feel like I’m doing something right.”

“Literally why do they always equate a jawline with being beautiful,” said another person.

Someone else replied: “I know I’m on the right side of TikTok when I see the videos that challenge the trend before I see the trend.”

While TikToker Bubbles (@bubblesworlddd) similarly criticized the people who participated in the trend.

“I love this trend, it’s such a confidence boost before [because] you go from having to see yourself with a bigger fat face and then you take the filter off and you’re relieved that you don’t actually look like that,” read the on-screen text as Bubbles looked into the camera.

The video has 969,000 views, 137,000 likes, with people in the comments also criticizing people posting with the filter.

One person said: “and they literally see NOTHING wrong with it??? like goodbye”

“How can people not see that this trend is people saying fat = ugly while trying to show that they are conventionally attractive?? Like what??” another person wrote.

Someone else added: “They act like this trend is normal. It’s not. It’s humiliating and a form of body shaming at this point.”

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